Facebook. It’s the world’s largest social media platform, boasting 2.5 billion active monthly users every month. If you want to connect with your friends online, you are going to need a good Facebook profile. More than that, if you want to grow your online outreach using Facebook, then you’re going to need a truly outstanding Facebook profile.
Fortunately, there are some simple steps you can take that will help you create a Facebook profile that stands out from the rest. In this article, we’re going to go over everything you need to know in order to create the perfect Facebook profile.
Your Profile Picture
This is a big one. One of the first things users will see upon coming across your profile in their feed is your profile picture. If you’re rocking the default blank profile picture, people are going to think your account isn’t even worth looking at.
Facebook has an avatar building feature that you can access using your mobile phone. It is a very easy and effective way of creating a good profile picture for your account. If you want to see an example of a Facebook avatar, check out this profile here.
Once you’ve logged into Facebook on your phone, navigate to the Facebook Messenger. In the options setting, you will find an ‘Avatar’ button. Clicking on that will direct you to the Facebook Avatar builder, where you can create a custom avatar that resembles you, or whoever you want.
Profile Banners
Once people have clicked on your name to go to your profile, they’re going to be greeted by your profile banner. This is a large image that you can upload to your profile that will appear at the very top of the page.
Essentially, this is going to be the first thing people see upon visiting your actual Facebook profile. It’s very important to have an image that sparks people’s interest in you. That way, they will want to look at other posts you have made to find more information out about you.
For example, L.L.Bean’s Facebook profile page has a stunning picture of a landscape’s reflection in a lake as their profile banner. This image fits the purpose of their page, which is an outdoor equipment store – and it interests users in exploring the page more.
Create a Good About Section
If you’ve got people to visit your Facebook profile, they are going to be able to read an about section that will give them some basic information on you. This is a fantastic opportunity to show off your achievements and accomplishments, and to share a little bit about what you currently do.
If you are using your Facebook profile for your business, then your about section is a good place to put your website and/or business address. For a personal account, you can include your job, education, location, and other basic information.
Make Frequent Posts
If you want to grow your outreach on Facebook, you’re going to need to be an active user in the community. A good way of doing this is to frequently make posts so that you appear more often in people’s feeds.
We recommend posting pictures of yourself at events and gatherings to give people an idea of what your interests are while also being able to show your face. If you run a business account, we recommend posting frequent pictures of new products, events, and services that your business provides.
Color Contrasts
This is a very interesting tip that an article by Orbitmedia pointed out. If you purposefully post pictures with colors that contrast the typical colors used by Facebook, then you will stand out in user’s feeds.
What this means, is if you were to post a picture of yourself wearing a bright orange shirt on Facebook, then it would be very visible against the blue colors Facebook uses in their interface designs. You will no doubt get more attention on your posts, thus attracting more potential friends and contacts.
Key Takeaways
We hope you were able to take a few tips from this article and apply it to your own Facebook profile to better grow your friends list. Remember that at the end of the day, posting quality content that people will find interesting is the most important thing you can do. Keep posting, and be sure to interact with other profiles as well!